The New York Times called events “the new magazines.” Launch parties, promo parties, celebrity events, and influencer showcases capture the public attention like never before. A truly epic event can harness the speed of social media to build brand awareness and change minds like no other – or a debacle like Fyre Festival can ruin the good name of hundreds. Bronson van Wyck has planned parties for three U.S. Presidents and some of the biggest brands in the world like Hermes and Chanel, and more than almost anyone in the world knows the immense marketing potential a great event represents.
More Podcast
