Cheryl Einhorn developed the AREA Method when she decided to apply science to the art of deciding- the result was a strategic tool used by some of the most powerful organizations in the world.
season 1
Jacob Fain: Moneyball for the Music Industry
What makes a hit? Jacob Fain of Sony/ATV Music Publishing knows that the path from creative genius to creative success is rarely a straight line.
February 12, 2019
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