Cheryl Einhorn developed the AREA Method when she decided to apply science to the art of deciding- the result was a strategic tool used by some of the most powerful organizations in the world.
The New York Times called events “the new magazines.” Launch parties, promo parties, celebrity events, and influencer showcases capture the public attention like never before.
As wealth and other resources increase, so too do your options. While this may sound like a “poor rich guy” problem, decision overload affects everyone,