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Essentialism is, simply put, only living for what matters. Greg McKeown, author of the global bestseller “Essentialism: The Disciplined Pursuit of Less,” discusses the choice

Beth Ferreira, a partner at Firstmark Capital, has lived through events that radically transformed the market in the wake of the severe downturns they caused: the

At the outset of the Covid-19 pandemic, “non-essential” businesses across the United States were shuttered as part of quarantine measures. Many of these businesses are