As wealth and other resources increase, so too do your options. While this may sound like a “poor rich guy” problem, decision overload affects everyone, with disastrous consequences for those whose choices have high costs and big consequences. Quintessentially is a worldwide company offering “luxury lifestyle management”- curated experiences and choices, advice, and troubleshooting for some of the world’s most powerful movers. Her exciting work has taught her and her international team a lot about FOBO, self-awareness, and how to truly understand (and help) the mechanisms of choice run smoothly.